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The ups, downs, thoughts and reflections by an entrepreneur on the journey to build paradise. Connect and ask me questions at anytime on Minnect (see Links).
Marcus Walfridson Dec 12, 2024 Building Paradise: HUGE News ↓ One of the most important milestones in Sarasota Paradise club history happened this week. Our lease with Premier Sports Campus was approved by the Manatee County Board of Commissioners on Tuesday. It was a nervous day for me. Prior to the meeting I received a text that said there was a risk the commissioners would pull our lease out of the consent agenda and bring it up as a separate issue. When arriving at the county...
Marcus Walfridson Nov 14, 2024 Building Paradise: How to Choose the League ↓ When you want to start a professional soccer team you need a league to play in. How do you go about choosing that league, and does it really matter? Today I’ll answer those questions and even though I could write a short essay about how each league sucks, that will be for another day. The Building Paradise project officially started in 2019 when I walked into the USL headquarters in Tampa with my backpack and shorts...
Marcus Walfridson Oct 31, 2024 Building Paradise: Gradual Buildup ↓ When I first came to Sarasota there was no facility in the area where a professional soccer team could play. The only option would’ve been to cut a deal with the Major League Baseball teams and paid hundreds of thousands of dollars each season to flip the field to soccer. Or build a stadium, which takes years. This is why we started Paradise as a pre-professional team in the USL League Two. But when that decision was made,...